Supplier Diversity 101

Presented by: Anita Laney, Professional Partnering Solutions | February 16, 2011

Download the PowerPoint deck.

Candid Conversations webinars are designed for diverse and women vendors who are interested in doing business with ad agencies, advertisers and media companies. The series will focus on relationship building (Relationship Building 101) between vendors and the ad industry, an introduction to ad industry associations (Who’s Who In Advertising) and feature success stories from diverse and women vendors.

The success stories will feature vendors who have had great success in doing business with ad industry companies. Participants will hear how to approach an agency or client, when to ask for business, how to evaluate the success of the venture and how to continue to do business with the company.

The series will also include a webinar geared toward educating ad industry professionals on the importance of supplier diversity (Supplier Diversity 101).

Webinars are led by supplier diversity professionals from the country’s top ad agencies and are open to everyone. Registration is available now.

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