With over 20 years in the media business, Jim Norton is responsible for global advertising sales for the entire AOL brand portfolio, including The Huffington Post, Engadget, StyleList, AOL Platforms, AOL On and MapQuest. He also leads the sales of all cross platform marketing solutions, including display/Project Devil initiative, video and mobile. Jim joined AOL in 2009 as SVP, AOL Advertising’s Advance Sales team, which focused on national and regional advertisers across all categories, as well as new business. Previous to AOL, Jim spent three years at Google, most recently as National Sales Manager for Google’s Agency Activation team, which he launched and built a small regional team into a national team covering more than 180 national advertising agencies. Prior to his digital career, Jim worked in a variety of traditional media sales and marketing roles, including four years as Sales Manager at Tribune Broadcasting’s WLVI-TV (Boston’s WB), radio ad sales at Kiss 108FM and brand marketing at Miller Brewing Company. A lifelong Bostonian, Jim is a ‘Triple Eagle’, having graduated from BC High, Boston College (BA, Communications) and BC’s Carroll Graduate School of Business (MBA, Marketing and Technology). He lives in Cohasset, MA with his wife, Katie, and their sons Jack, Ryan and Charlie.
Twitter Handle: @JimNorty
Catch Jim During These Sessions:
12:00 p.m. – 1:00 p.m. Networking Lunch Roundtables
2:00 p.m. – 2:45 p.m. Afternoon Keynote