Brands as the New VCs

Tuesday, February 16, 2016 | 2:45 p.m. – 3:30 p.m.

How are brands investing in technology as part of their marketing portfolio? What is the best model: buy, build, partner, lease, co-opt or a little of each?

Panelists

David Berkowitz, MRY

David Berkowitz, Chief Marketing Officer, MRY

David Messinger, CAA

David Messinger, Co-Head of Marketing, CAA

Jeff Woelker, Zocalo Group

Jeff Woelker, VP, Senior Director of Technology and Media, Zócalo Group

Moderator

Willmer_Dave_300x300Dave Willmer Senior Managing Director of Technology Staffing Services Strategic Accounts, Robert Half, parent company of The Creative Group

Dave Willmer Robert Half, parent company of The Creative Group