Chief Strategy Officer
Sean Finnegan is the CSO of true[X] where he spearheads the company’s strategy, sales and marketing. A digital leader and one of the advertising industry’s first interactive media strategists, Sean brings a veteran’s perspective to new opportunities in communications, changed by personal media, mobility and digitized social interaction.
With both agency and publisher-side experience, Finnegan brings extensive industry knowledge to true[X]. Prior to joining true[X], Finnegan was CEO of The C4 Group, providing digital leadership to brands, agencies, publishers and advertising technology companies. Finnegan has also held global leadership roles at Omnicom Media Group and Starcom MediaVest Group, where he led digital media strategy and operations. Finnegan’s accomplishments in digital advertising have been recognized by the AAF’s Advertising Hall of Achievement, The Wall Street Journal, Advertising Age, Adweek, Mediapost and more.